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Mastering Manager Database Profiles and Content Marketing to Catch the Eye of the Institutional Investor

Patricia O’Donnel, Founder & CEO of IMSS LLC, and Dan Sondhelm, Founder and CEO of Sondhelm Partners, discuss all aspects of the sales and marketing process for the institutional marketplace. Some of the key aspects covered in this video include:

Some of the key aspects covered in this video include:

  • Consultant Database Inclusion

  • Database profile creation

  • Crafting a compelling story

  • Content creation

  • Effective use of social media

  • Implementing Sales and Marketing techniques

Mastering Manager Database Profiles and Content Marketing to Catch the Eye of the Institutional Investor

Mastering Manager Database Profiles and Content Marketing to Catch the Eye of the Institutional Investor

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GAMMA began in 1999 with seven member firms, and today brings together a global constituency of marketers, managers and industry product and service providers to collaborate and engage around the modern market environment.

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